India called me
To travel in its lands. 

It inspired adventure,
Connected me to life,
And what really mattered.
All its textures and tones.
It grew my internal world
And flushed it with colour and spirit. 

I have always been drawn to feeling alive.
Through colour, dance, travel. 

I have never felt as close to life as I have in India.
To feeling alive and present in my skin.
Connected to the universe.
Celebrating beauty.
Dancing.
Every day.

On the eastern coast, my dance journey led me to discover the beauty of wild silk. Tussar. Silk spun by semi-wild silkworms, that feed on native tree leaves. Crafted by community artisans using traditional methods: silk fibres hand spun and woven into incredible textiles on wooden handlooms. Carrying an innate lustre, with vibrant dyes bringing them further to life.

As a devoted scarf wearer, I of course had to bring a wild silk scarf back to London.

Here, I discovered it was a material unlike anything I'd experienced.
It felt incredible against the skin. Soft and lightweight.
It was responsive to the environment; incredibly warm in the winter, yet could provide a cooling layer between the skin and sun on a summers day. And of course all of those awkward weather days in between.
Perfect for every British season.

It draped effortlessly against my body, no matter how haphazardly I threw it on.
It was classic and elegant in design, and looked more and more beautiful with time and age.
It made me feel more alive whenever I wore it.
It elevated my every day.

You always hear about the remarkable properties of silk - they weren't kidding! Its position as a luxury textile suddenly made complete sense. 

I reached for my scarf every day, drawn to its comfort and effortless beauty.

I wanted to share its magic with others.

Myyou was born from that desire: to share the experience of pure, wild silk finishing pieces for your wardrobe, that you will be drawn to day after day.

Myyou pure wild silk scarves:

Handwoven by artisans with pride and care.
Alive with texture, character and story.
Designed to breathe life into your every day.

Effortless, everyday luxury.

With love and warmth, 
Maryam 💜